interactive

Content can be made for all

Content can be made for all

As content creators, we're constantly thinking about our audiences. If you're telling stories for the New York Times, for instance, your audience has the expectation that you'll include lots of detail – diving deep into subjects. Whereas if you produce content for Buzzfeed, your audience doesn't have that expectation – they don't want to think too hard to get the point while they stand in line at Starbucks.